David Appleby


Air Service Dev, Latin America & Caribbean

David has been working in the aviation industry for over 23 years having held commercial and analytical positions at US Airways since 2001 before joining the Routes/ASM business in 2007, in which he developed the group’s presence throughout the Latin America and the Caribbean region. David has a deep knowledge of the Latin American and Caribbean aviation markets and through this understanding has closed a larger number of air service development projects across the region, setting robust air service development strategies and securing a large number of new air services for clients.

In 2022, David became full-time Director of Air Service Development Consulting for ASM and is currently delivering projects, all across the LAC region. David is a regular moderator and interviewer at aviation conferences around the world and has written several industry papers dealing with the matters affecting the Latin American aviation market.

David is also very interested in Latin American history, economics, and politics.