This course is aimed at practitioners with some basic experience and those with advanced levels of air service development experience who wish to deepen their skills in the area of data analysis, leakage studies and air service traffic forecasting. You will be taken through real examples, manipulating data and developing presentations.
Leakage studies and air service traffic forecasts are a critical component of an airline’s decision-making process when considering new air services. Airlines expect airports and stakeholders to provide as much detailed data and insight into prospective destination markets as possible.
This course will enable delegates to understand the most up to date techniques to generate both short and long term traffic forecasts utilizing the appropriate market data and how to create accurate leakage studies. Understand how successful your target air service can be and make the right pitch to the airline.
Who should attend?
- Airports – air service development managers, analysts
- Airlines – new analysts, network planners
- Civil aviation authorities
- Government agencies and departments
- Personnel responsible for short and long-term airport forecasts
What you will learn
- How to produce an air service traffic forecast
- Assumptions and methodologies, real-world examples
- The latest forecasting techniques, analytics including QSI, MCR and others
- How to use traffic data, market research and analytics for air service forecasting
- The key outputs airlines want to see in a presentation
- Benchmarking against competing airports
- How to manipulate data
- Leakage studies
- Practical air service forecasts exercises and case studies
- Data analytics
- Air service traffic forecasting
- Long term forecasting
- Leakage Studies
- Air service profitability assessments
- Practical exercises
- 16th - 17th May 2019 - Chicago
- 30th - 31st May 2019 - Mexico City
- 5th - 6th December 2019 - New York