This course is for airport staff who are new to the industry and want to build their airline and route development knowledge.
You will gain a thorough understanding of the different airlines and why they choose the routes they serve.
Understanding the airline industry structure
The different airline models explained:
- Full service scheduled and network carriers
- Global alliances
- Low cost carriers
- Charter airlines
- Cargo airlines
Air service agreements
The principles of bi-lateral air service agreements explained:
- Freedoms of the air
- Market liberalisation and open skies agreements
Route development foundations
Understand the key drivers behind route decisions:
- Catchment areas
- Market characteristics
- Passenger route segments
- Airline competition
- Airport, city and region support
The value of air services
- The economic benefit of air services to airports and the wider region they serve
Please note that this course is run at your premises on a suitable date.