Asia-Pacific Fundamentals of Route Development
Sep 13, 2023 - Sep 14, 2023 Informa Singapore
Asia-Pacific Fundamentals of Route Development
This course caters to route development newcomers and seasoned veterans in need of a refresher. Delegates will leave equipped with the practical tools and current techniques for attracting new routes and growth from airlines.
Gain a Deeper Understanding of Route Development
- Setting the Scene: Industry Overview & MEGA Trends
- Understanding Your Market
- Understanding Airlines
- Airline Insight Survey
- Positioning and Competitors
- Strategy and Targets
- Implementation
- Airline Deals
- Marketing to Airlines and the “Perfect Presentation”
Facilitators
The Tools & Techniques You Need To Attract New Routes
Commonly Asked Questions
Should I Attend?
This course is designed for individuals in these roles:
- Airport personnel who are part of the route development function
- Personnel involved in the marketing of airports and destinations
- Individuals involved with negotiating incentives with airlines
- Tourism professionals responsible for air service development
- Civil aviation authorities
- Government agencies and departments
Key Topics
Course topics include:
- Sustainability
- Data
- Airline relationships
- Passenger demand
- Market sizes
- Catchment area calculations
- Market share calculations
- Service and price stimulations effects
Where to Stay
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“Thorough, comprehensive and detailed, supported by practical examples and with time for dialogue.”