Strategy Projects 2007

Table of results and achievements
Client / Location Description

ANA Aeroportos de Portugal SA (Portugal)

Project to determine the route development strategies and implementation plan for Lisbon, Porto and Faro airports.

Katowice Airport (Poland)

Route Development Study, identification of a detailed strategic marketing plan and recommendations on the implementation of a route delivery programme

Perth International Airport (Australia)

Route development strategy, taking into consideration 10 year forecast and implementation plan (covering a 10 year period).

Bydgoszcz Airport (Poland)

Route Implementation study, identification of a detailed strategic marketing plan and recommendations on the implementation of a route delivery programme

Malaysia Airports (Malaysia)

A Route development, marketing and brand strategy for KLIA and the Regional airports of Kota Kinabalu, Penang, Langkawi and Kuching. This study identified 155 route targets and outlined a route development plan for KLIA and the Regional airports over a 5 year period.

LAHR Blackforest Airport (Germany)

Market study and route development strategy with particular focus on the market attraction of the nearby Europa Park theme park and the Cargo market to central Europe.

Pilsen Airport (Czech Republic)

Traffic forecast and market assessment in support of an airport investment programme.

Astana Airport (Kazakhstan)

A route development strategy and target plan, assessment of the Astana airports capability to be a domestic / regional / international hub airport and a five year traffic forecast.

GUAM International Airport/Saipan International Airport

Strategy project to address a market diversification, with the aim of attracting more airlines and tour operators from the Asia/Pacific region.

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